This is an e-bulletin designed for RGP marketing strategy. The purpose of this e-bulletin is to publish the latest news about RGP to our existing clients and potential future client.
The bulletin is composed in only one page to provide brief news of the month. This monthly news will then be compiled for RGP's seasonal news booklet.
As a result, the e-bulletin that I produced is out of RGP's design norm. When the director revealed the first option, I was expecting a very formal format design. Although the director feels excited about my option, he still feels comfortable with the first option (formal design). However, instead of choosing any particular one from the two options it is a good idea to combine both design elements to produce the best option.
The final design is composed in In-Design publishing software. This is another good software that I'd recently learnt and currently practiced to produce excellent presentation.
During this small exercise I've learnt and proved that creativity should be explored with greater freedom. There should be less or no restriction on ideas. Only after creativity has grown that it could then be moulded towards the requirements.